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Publication Title | Remote working and its management Attitudes and perceptions of future workforce

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Figure 5. SWOT analysis
With the analytical framework, company can evaluate its position in the market, and to discover the possible obstacles that need to be overcome to reach the company’s objectives. However, SWOT analysis can be used also in other concepts, such as eval- uating whether change is achievable, or to support the decisions along the process to reach a specific initiative. (SWOT Analysis: Strengths, Weaknesses, Opportunities, and Threats 2017.)
Differing from the traditional use of SWOT analysis, the author wanted to utilize the model to analyze the suitability of remote working for the millennials based on the authors understanding of the knowledge base. This enabled the author to synthetize the knowledge base to a model which could be later tested, whether these conclu- sions were supported by the research findings. Therefore, the SWOT analysis was modified to represent remote working specifically from the millennial knowledge worker perspective, meaning what are the strengths, weaknesses, opportunities and threats of remote working to a millennial employee (see Table 4).

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